Don’t Forget to Celebrate World Backup Day 2022 – Hear From Industry Experts

Mar 31, 2022 | Retrospect, StorCentric

Today is Thursday, March 31, 2022, and that means it’s “World Backup Day”, the day we technology folks remind everyone how important it is to back up your data. 

Whether personal or business, let this be a reminder for you to make sure you have a backup and recovery strategy in place — no matter how great or small.

What is World Backup Day?

World Backup Day is celebrated on March 31st – and it is a yearly reminder for both organizations and individuals to secure their files via backups and how to improve the security per device and solution. It’s the day to prevent data loss.

Even though backing up data should be common knowledge:

  • 21% of people have never made a backup
  • 113 phones are lost or stolen every minute
  • 29% of data loss cases are caused by accident
  • 30% of all computers are already infected by malware

Hopefully this day will make everyone think twice about their situation, and educate themselves on the various options available to them so that they can get things backed up.  A backup is only as good as your ability to recover the data.  As part of your backup strategy, make sure to have a recovery plan.  Be prepared to recover an entire system, a folder or collection of folders, and a single file.  World Backup Day should bring about awareness and create a reminder for all of us to backup things up.  No matter how secure or safe you feel about your data, know that it’s important to backup your files.

Don’t take my word for it.  Hear from some of the leading industry experts in the backup and disaster recovery industry for more commentary and expertise:

Surya Varanasi, CTO, StorCentric

“On World Backup Day, we are reminded that ransomware and other types of malicious malware can disrupt any environment. And further, while hundreds of thousands if not millions might be at stake for the actual ransom payment, the gravest consequences of ransomware is data loss and downtime. Both present almost incalculable expense, with significant downtime resulting in potentially millions in lost revenue, as well as costly legal fees and regulations compliance cost, in addition to a rise in insurance premiums and decreased customer trust.

Today, the process of backing up has become highly automated. But now, as ransomware and other malware attacks continue to increase in severity and sophistication, we understand the need to protect backed up data by making it immutable and by eliminating any way that data can be deleted or corrupted.

An Unbreakable Backup does exactly that by creating an immutable, object-locked format, and then takes it a step further by storing the admin keys in another location entirely for added protection. Other key capabilities users should look for include policy-driven data integrity checks that can scrub the data for faults, and auto-heals without any user intervention. In addition, the solution should deliver high availability with dual controllers and RAID-based protection that can provide data access in the event of component failure. Recovery of data will also be faster because RAID-protected disk arrays are able to read faster than they can write. With an Unbreakable Backup solution that encompasses these capabilities, users can ease their worry about their ability to recover — and redirect their time and attention to activities that more directly impact the organization’s bottom-line objectives.”

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JG Heithcock, GM, Retrospect, a StorCentric Company

“On World Backup Day we are reminded of the myriad reasons a sound data backup strategy and proven solutions are critical to the success of virtually all organizations, as it is a given that at some point most will suffer a failure, disaster or cyber-attack. However, given the world’s economic and political climate, the customers I speak with are most concerned about their ability to detect and recover from a malicious ransomware attack.

My advice to these customers is that beyond protection, organizations must be able to detect ransomware as early as possible to stop the threat and ensure their ability to remediate and recover. A backup solution that includes anomaly detection to identify changes in an environment that warrants the attention of IT is a must. Administrators must be able to tailor anomaly detection to their business’s specific systems and workflows, with capabilities such as customizable filtering and thresholds for each of their backup policies. And, those anomalies must be immediately reported to management, as well as aggregated for future ML/analyzing purposes.

Of course, the next step after detecting the anomaly is providing the ability to recover in the event of a successful ransomware attack. This is best accomplished with an immutable backup copy of data (a.k.a., object locking) which makes certain that the data backup cannot be altered or changed in any way.”